You know these Sponsored Content ads at the bottom of articles that are obviously clickbait trash leading to twenty slides just to figure out that the “secret to erectile dysfunction” that “doctors don’t want you to know” is a turmeric and vinegar cocktail? Even though it’s obvious garbage, you still have barely enough interest that your thumb just might click on it? Relax: we’ve done the work for you. Let’s start with a standard piece of clickbait that we’ve all seen:
Claim: “Guy Spots Mysterious Hole In A Lake, But What It Really Is Shocks Him”
Implication
That there is a mysterious hole somewhere on this Earth–God knows where–that no one knows about. It’s mysterious! It’s a vortex! It might lead to the center of the Earth.
But some guy decides to boldly fly a drone in there to discover its mysteries.
Grand Total
- Perpetrator: Icepop
- Total Number of Slides: 40
- Number of Slides to Get to the Point: 19
- Charge: Excessive Slideshowing
- Verdict: Guilty
What the Mysterious Hole Really Is
The mysterious vortex is really a bell-shaped dam spillway at Lake Berryessa filmed by YouTube user Evan K. on February 21, 2017.
This is what it looks like with the water down:
